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der Artikel
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All Flashcards in Topic 2.3
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2.3.114 cards
der Artikel
the article
die Überschrift / der Titel
the headline / title
der Aufhänger / der Einstieg
the hook / opening
der Hauptteil
the body (main part)
der Schluss / das Fazit
the conclusion / closing
informieren und unterhalten
to inform and entertain
die Leserschaft / das Publikum
the readership / audience
der Zwischentitel
the subheading
das Zitat
the quotation
kurz gesagt
in short / to sum up
Which features must an article have?
A catchy headline, a hook, developed body points and a rounded conclusion — and NO greeting or sign-off.
Which register suits an article?
Semi-formal and lively for a general readership (not „Hallo!“, not „Mit freundlichen Grüßen“).
Give two connectors to develop an article.
hinzu kommt, dass (on top of that); tatsächlich (in fact) — also: außerdem, jedoch, deshalb.
Name the three Paper 1 criteria.
A Language (12), B Message (12), C Conceptual understanding (6).
2.3.214 cards
die Meinungskolumne
the opinion column
die Position / der Standpunkt
the stance / point of view
die Überschrift
the headline / title
das Argument — argumentieren
the argument — to argue
die rhetorische Frage
the rhetorical question
überzeugen — überzeugend
to convince — persuasive
der Gegenstandpunkt / das Gegenargument
the opposing view / counter-argument
der persuasive (überzeugende) Ton
the persuasive tone
Stellung beziehen / Partei ergreifen
to take a stance / take sides
fest davon überzeugt sein, dass…
to be firmly convinced that…
How do you state an opinion in German?
Meiner Meinung nach… / Aus meiner Sicht… / Es ist offensichtlich, dass…
How does an opinion column differ from a news report?
Column: first person, a clear stance, persuasive tone. Report: third person, neutral, only facts.
Name two opinion-column conventions that score Criterion C.
A hook headline (often a question) and a clear, persuasive first-person stance.
Name the three Paper 1 criteria.
A Language (12), B Message (12), C Conceptual understanding (6).
2.3.314 cards
die Rezension / die Kritik
the review / critique
die Handlung
the plot / storyline
die Stimmung
the atmosphere / mood
empfehlen
to recommend
der Höhepunkt
the highlight / climax
die Schwäche / der Schwachpunkt
the weakness / weak point
spannend / fesselnd
exciting / gripping
enttäuschend
disappointing
es geht um … / handeln von …
it is about … / to deal with …
es lohnt sich
it is worth it
How is a review structured?
Describe (no spoilers) → judge (a strength AND a weakness, with reasons) → recommend.
How do you open and close a review well?
Open with a verdict-hinting title; close with a directed recommendation („… vor allem denjenigen, die …“).
Which register suits a review?
Semi-formal and evaluative, in the first person — it describes, judges and recommends to a general reader.
Name the three Paper 1 criteria.
A Language (12), B Message (12), C Conceptual understanding (6).
2.3.414 cards
das Interview / das Gespräch
the interview / the conversation
der/die Befragte / der Gast
the interviewee / the guest
jemanden vorstellen
to introduce someone
eine Frage stellen
to ask a question
siezen (Sie) — duzen (du)
to address with 'Sie' — with 'du'
sich bedanken (bei jemandem)
to thank (someone)
zum Schluss / abschließend
to finish / in closing
einen Rat geben
to give advice
höflich
polite
die Herausforderung
the challenge
Which three conventions identify an interview?
An introduction of the guest, question–answer pairs, and a closing thank-you.
Which register suits an interview with a respected guest?
Semi-formal — Sie, polite and warm, kept consistent.
How do you OPEN and CLOSE an interview in German?
Open: „Heute sprechen wir mit …“. Close: „Zum Schluss danken wir Ihnen für Ihre Zeit.“
Name the three Paper 1 criteria.
A Language (12), B Message (12), C Conceptual understanding (6).
2.3.514 cards
die Rede / der Vortrag
the speech / the talk
eine Rede halten
to give a speech
das Publikum / die Zuhörer
the audience / the listeners
die Begrüßung
the greeting / opening address
der Aufhänger / der Einstieg
the hook / the opening
die rhetorische Frage
the rhetorical question
überzeugen
to convince / to persuade
auffordern (zu)
to call on / to urge (to)
der Appell / der Aufruf
the appeal / the call to action
Vielen Dank für eure Aufmerksamkeit.
Thank you for your attention.
How do you greet your audience in a speech to peers?
„Liebe Mitschülerinnen und Mitschüler, …“ — informal, direct (ihr/euch).
Name two signposting connectors for a speech.
erstens … zweitens … (firstly … secondly …); also: schließlich, außerdem, deshalb.
What is a good hook for a speech?
A rhetorical question to the audience: „Wie viele von euch …?“
Name the three Paper 1 criteria.
A Language (12), B Message (12), C Conceptual understanding (6).
2.3.614 cards
die Broschüre / der Prospekt
the brochure / leaflet
der Slogan
the slogan / catchy line
die Überschrift
the headline / title
die Handlungsaufforderung
the call to action
Entdecke…! / Komm zu…!
Discover…! / Come to…! (hook)
Was bieten wir dir?
What do we offer you?
Wann und wo: …
When and where: …
Warte nicht länger, melde dich gleich an!
Don't wait any longer, sign up now!
Komm zu uns.
Join us.
der werbende Stil
persuasive register
Which register does a brochure use?
Persuasive and practical — short sentences, direct appeals, concrete details; not academic.
Name the five parts of a brochure.
Title/slogan → intro → sections with headings → practical details → call to action.
Which criterion rewards the brochure's conventions?
Criterion C (Conceptual) — title/slogan, bullet-point sections, call to action.
Give one brochure hook and one call to action.
Hook: „Entdecke…!“ Call to action: „Melde dich gleich an!“
2.3.714 cards
die Nachrichtenmeldung / der Bericht
the news report
die Schlagzeile / die Überschrift
the headline
der Leadsatz / die Einleitung
the lead / opening sentence
die Quelle
the source
das Zitat — zitieren
the quote — to quote
laut … / nach Angaben von …
according to …
stattfinden
to take place
berichten über (+ Akk.)
to report on
sachlich / objektiv
factual / objective
das Ereignis
the event
What four facts does a news-report lead answer?
Who, what, when and where (wer, was, wann, wo).
Which register suits a news report?
Objective — third person, past tense, no personal opinion.
How do you attribute a fact in a report?
laut … / nach Angaben von … / „…“, erklärte … (name the source).
Name the three Paper 1 criteria.
A Language (12), B Message (12), C Conceptual understanding (6).
2.3.814 cards
der Essay / die Erörterung
the essay (argumentative)
das Argument (für / gegen)
the argument (for / against)
die Einleitung
the introduction
der Hauptteil
the main body
der Schluss / das Fazit
the conclusion
abwägen
to weigh up (the arguments)
der/die Befürworter(in)
the supporter / advocate
der/die Kritiker(in)
the critic
sachlich / unpersönlich
objective / impersonal
eine begründete Meinung
a reasoned opinion
How do you frame an essay topic impersonally?
Heutzutage wird darüber diskutiert, ob… (Nowadays there is debate about whether…)
Give the connector pair for weighing two sides.
einerseits… andererseits… (on the one hand… on the other hand…)
Which register suits an essay?
Formal and impersonal — objective, weighing both sides, no slang.
Where does the writer's opinion go in an essay?
In the conclusion: „Abschließend bin ich der Meinung, dass…“ — after both sides are weighed.
Topic 2.3 study notes
Full notes & explanations for Media texts
German B exam skills
Paper structures, command terms & tips
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