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NotesFrench B HLTopic 2.1Blog
Back to French B HL Topics
2.1.27 min read

Blog (French B HL)

IB French B · Unit 2

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Contents

  1. 1What it is
  2. 2Register & tone
  3. 3Structure
  4. 4Annotated model
  5. 5Useful phrases
The blog post: A blog post (le blog / l'article de blog) is a personal article published online for anyone to read.

How it works

  • You share an experience or an opinion in a lively, friendly voice.
  • You talk directly to your readers.
  • In Paper 1 you choose it when the task asks you to write a blog post / an entry for a website.

Real tasks where it was an option

  • Tell readers about an outing and a new outdoor sport (Nov 2020)
  • Describe an unusual new museum to friends (May 2024)
  • Share a celebration you joined abroad (Nov 2025)
  • Reflect on your daily volunteering as a tutor (May 2026)

Conventions the examiner checks

  • Un titre accrocheur + date
  • First person, personal experience and opinion
  • Et vous, qu'en pensez-vous ? Laissez un commentaire !

Traps that cost Criterion C

  • Writing an essay with no personal voice
  • No title or no invitation to readers
  • Forgetting who the readers are
Step diagram: Choosing the register: blog
For a blog, the reader decides the register, and the register decides every line.
Where the marks come from: It's part of Unit 2: Text Types, so the marks come from getting its conventions and register right (Criterion C), not just the message.
le blog / l'article (de blog)
the blog / the blog post (entry)
le titre
the headline / title (often a question)
l'introduction / l'accroche
the intro / the hook that grabs the reader
le lecteur / les lecteurs
the reader / the readers
la voix personnelle
the personal, opinionated voice
les commentaires
the comments (readers reply below)
Spot it in the task: The task names the platform and the public. Écris un article pour ton blog…, Écris un texte pour le blog du lycée… → a blog: written for many readers at once, in a personal but public voice. Read where it will be published and who reads it first.

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Informal but public: A blog is informal yet public, with a lively, personal voice full of opinion and energy.

How to sound like a blog

  • Use vous (addressing the whole readership) or a general tu to reach many readers at once.
  • You can use exclamations, rhetorical questions and je to share your experience.
Consistency matters: Slipping into a stiff, neutral or very formal tone kills the lively blog voice and costs you Criterion C.

Blog — do this

  • Salut à tous ! Aujourd'hui, je veux vous parler de…
  • Franchement, j'ai adoré.
  • Et vous, qu'en pensez-vous ?

Avoid here

  • Chers lecteurs,
  • Le présent texte a pour objet de…
  • Les lecteurs sont priés de laisser un commentaire.
Talk TO your readers: A blog isn't a private letter and it isn't an essay. Address the crowd directly with vous (vous, votre/vos), keep the energy up, and let your personal opinion show from start to finish.

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The five parts: Every blog post follows the same shape. Hit all five parts and you've covered the conventions the examiner is looking for.

Blog — 5 parts

1

Catchy title

A short, eye-catching headline — often a question to the reader. Trois jours sans téléphone : et vous, vous en seriez capables ?

2

Hook / intro

Greet the readers and introduce your topic with energy. Salut à tous ! Aujourd'hui, je veux vous parler de…

3

Body

Tell your story or argue your opinion in a personal voice — the longest part. Au début, c'était très dur, mais petit à petit…

4

Question to readers

Turn the topic back to your audience to spark a reply. Et vous, qu'en pensez-vous ?

5

Upbeat close

Sign off warmly and invite comments. À très bientôt, et laissez-moi vos commentaires !

Title → Hook → Body → Question → Close

Don't skip the frame: Students lose easy Criterion C marks by forgetting the catchy title or the question to readers — the two features that make a text feel like a real blog. They take seconds and show you know the text type — never leave them out.
A model, part by part: Here's a complete blog post built from the five parts above. Read it once for the message, then tap Voir la traduction to check the English or the audio button to hear it.

Modèle : les 5 parties en action

L'article rédigé, partie par partie

  1. Trois jours sans téléphone : et vous, vous en seriez capables ?
  2. Salut à tous ! Aujourd'hui, je veux vous parler d'un défi un peu fou que je me suis lancé la semaine dernière : passer tout un week-end sans regarder mon téléphone.
  3. Au début, c'était très dur : toutes les cinq minutes, je cherchais mon portable sans même m'en rendre compte. Mais petit à petit, j'ai commencé à lire davantage, à sortir me promener et, surtout, à vraiment parler avec ma famille. Franchement, je n'ai jamais aussi bien dormi.
  4. Et vous, qu'en pensez-vous ? Seriez-vous capables de tenir un week-end sans écrans ?
  5. Je vous encourage à essayer : vous découvrirez peut-être quelque chose, comme moi. À très bientôt, et laissez-moi vos commentaires en bas !
Pourquoi ça marque — why it scores: This short blog post earns marks on all three Paper 1 criteria — here's how:

A — Language /12

  • Lively, accurate language; vous throughout
  • Connectors & variety: au début, petit à petit, surtout, mais
  • Correct tenses (veux, c'était, j'ai commencé, j'ai dormi)

B — Message /12

  • Clear purpose: shares an experience AND a reflection
  • Ideas developed (the challenge, the results)

C — Conceptual /6

  • Blog conventions: catchy title + question to readers
  • Consistent public-informal register (vous)
  • Lively, personal, opinionated voice

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A toolkit you can reuse: Learn a few ready-made phrases for each part. They make your blog sound natural and save time in the exam. Tap the audio button to hear them.

Pour commencer (hook)

  • Salut à tous ! — Hi everyone!
  • Aujourd'hui, je veux vous parler de… — Today I want to talk to you about…
  • Vous êtes-vous déjà demandé… ? — Have you ever wondered…?

Pour le corps (opinion & story)

  • Je vous raconte mon expérience… — Let me tell you my experience…
  • Franchement… / À mon avis… — Honestly… / In my opinion…
  • Au début… mais petit à petit… — At first… but little by little…

Pour finir (question + close)

  • Et vous, qu'en pensez-vous ? — And you, what do you think?
  • Je vous encourage à essayer. — I encourage you to try it.
  • À très bientôt ! Laissez-moi vos commentaires. — See you very soon! Leave me your comments.
Use one from each: One hook, one or two opinion phrases in the body, and a question + sign-off at the end is plenty — and instantly makes the text feel like the real blog text type.

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Réécris cette phrase formelle et impersonnelle avec la voix personnelle et proche d'un blog :

Il est recommandé aux lecteurs de réduire leur consommation de plastique.
[2 marks]

Related French B HL Topics

Continue learning with these related topics from the same unit:

2.1.1Informal email/letter2.1.3Personal diary2.1.4Social media post2.2.1Formal letter
View all French B HL topics
Improve your exam techniqueCommand terms, paper structure, and mark-scheme tips for French B HL
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