Back to Topic 2.3 — Media texts
2.3.6French B SL14 flashcards

Brochure

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Card 1 of 142.3.6
2.3.6
Question

une brochure / un dépliant

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All 14 Flashcards — Brochure

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Card 1definition

Question

une brochure / un dépliant

Answer

a brochure / a leaflet

Card 2definition

Question

un slogan

Answer

a slogan / a catchy line

Card 3definition

Question

un titre accrocheur

Answer

a catchy headline / title

Card 4definition

Question

un appel à l'action

Answer

a call to action (to close a brochure)

Card 5definition

Question

une liste à puces (✓)

Answer

a bullet-point list

Card 6definition

Question

Découvrez… ! / Profitez de… !

Answer

Discover…! / Make the most of…! (imperative hook)

Card 7definition

Question

Qu'est-ce qu'on te propose ?

Answer

What do we offer you?

Card 8definition

Question

N'attends plus, inscris-toi dès aujourd'hui !

Answer

Don't wait any longer, sign up today!

Card 9definition

Question

Rejoins-nous et…

Answer

Join us and…

Card 10definition

Question

un registre persuasif

Answer

a persuasive register

Card 11concept

Question

Which register does a brochure use?

Answer

Persuasive and practical — short sentences, direct appeals with the imperative, concrete details; not academic, and no greeting or sign-off.

Card 12concept

Question

Name the five parts of a brochure.

Answer

Title/slogan → inviting intro → sections with headings (bullets) → practical details → call to action.

Card 13concept

Question

Which criterion rewards the brochure's conventions?

Answer

Criterion C (Conceptual) — title/slogan, bullet-point sections, call to action.

Card 14concept

Question

Give one brochure hook and one call to action.

Answer

Hook: « Découvrez… ! » Call to action: « Inscris-toi dès aujourd'hui ! »

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IB French B Brochure Flashcards | 2.3.6 | Aimnova | Aimnova