Back to Topic 2.3 — Media texts
2.3.6German B SL14 flashcards

Brochure

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Card 1 of 142.3.6
2.3.6
Question

die Broschüre / der Prospekt

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All 14 Flashcards — Brochure

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Card 1definition

Question

die Broschüre / der Prospekt

Answer

the brochure / leaflet

Card 2definition

Question

der Slogan

Answer

the slogan / catchy line

Card 3definition

Question

die Überschrift

Answer

the headline / title

Card 4definition

Question

die Handlungsaufforderung

Answer

the call to action

Card 5definition

Question

Entdecke…! / Komm zu…!

Answer

Discover…! / Come to…! (hook)

Card 6definition

Question

Was bieten wir dir?

Answer

What do we offer you?

Card 7definition

Question

Wann und wo: …

Answer

When and where: …

Card 8definition

Question

Warte nicht länger, melde dich gleich an!

Answer

Don't wait any longer, sign up now!

Card 9definition

Question

Komm zu uns.

Answer

Join us.

Card 10definition

Question

der werbende Stil

Answer

persuasive register

Card 11concept

Question

Which register does a brochure use?

Answer

Persuasive and practical — short sentences, direct appeals, concrete details; not academic.

Card 12concept

Question

Name the five parts of a brochure.

Answer

Title/slogan → intro → sections with headings → practical details → call to action.

Card 13concept

Question

Which criterion rewards the brochure's conventions?

Answer

Criterion C (Conceptual) — title/slogan, bullet-point sections, call to action.

Card 14concept

Question

Give one brochure hook and one call to action.

Answer

Hook: „Entdecke…!“ Call to action: „Melde dich gleich an!“

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IB German B Brochure Flashcards | 2.3.6 | Aimnova | Aimnova