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Flip to reveal answersWhat is constructive discontent?
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All 4 Flashcards — Constructive discontent
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Question
What is constructive discontent?
Answer
The deliberate habit of refusing to accept that something which works is as good as it can be — and converting the irritation into a stated need somebody could design against.
Question
What are the four steps?
Answer
What everybody accepts; what you notice anyway, with a measurement; the question you refuse to stop asking; and the finding stated as an unmet need.
Question
Why is wheeled luggage the standard example?
Answer
Wheels and suitcases both existed for decades before anyone combined them. Nobody lacked the technology — everybody had accepted that a suitcase is a thing you carry.
Question
Why write the finding as an outcome rather than a solution?
Answer
"Needs a lighter kettle" chooses the answer before ideation. "Needs to fill and pour without lifting it" leaves several very different products possible.
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Topic 11.1 hub
Product analysis
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