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All 15 Flashcards โ Types of communication
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Question
What is communication in business?
Answer
The transfer of information from a sender to a receiver so the message is understood and acted upon.
๐ก Hint
Sender โ receiver.
Question
Communication is the transfer of ______ from sender to receiver.
Answer
Information.
๐ก Hint
Message transfer.
Question
What is formal communication?
Answer
Communication through official channels (e.g. reports, official emails, meetings) with an identifiable source.
๐ก Hint
Official channels.
Question
Give one advantage of verbal communication.
Answer
It is fast and allows immediate feedback and clarification.
๐ก Hint
Quick + feedback.
Question
Give one advantage of formal communication.
Answer
It is clear, professional and creates a record, reducing confusion.
๐ก Hint
Record = clarity.
Question
Written communication provides a permanent ______.
Answer
Record.
๐ก Hint
Keep evidence.
Question
Downward communication flows from managers to ______.
Answer
Subordinates.
๐ก Hint
Top-down.
Question
Give one advantage of written communication.
Answer
It provides a permanent record and can be shared consistently with many people.
๐ก Hint
Record + consistency.
Question
What is informal communication?
Answer
Communication outside official channels (the grapevine), such as casual conversations or chat groups.
๐ก Hint
Grapevine.
Question
The grapevine is a form of ______ communication.
Answer
Informal.
๐ก Hint
Unofficial.
Question
What is downward communication?
Answer
Information sent from managers to subordinates (e.g. instructions, policies, feedback).
๐ก Hint
Top-down.
Question
Give one disadvantage of informal communication.
Answer
It can spread rumours, become distorted and has no reliable record.
๐ก Hint
Fast but unreliable.
Question
Effective communication means the message is understood and ______ upon.
Answer
Acted.
๐ก Hint
Understood + action.
Question
Exam tip: When analysing communication, what two things should you mention?
Answer
Direction (up/down/horizontal/external) and whether it is formal or informal.
๐ก Hint
Direction + type.
Question
What is horizontal (lateral) communication?
Answer
Communication between employees at the same level, often for coordination and teamwork.
๐ก Hint
Same level.
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Topic 2.6 hub
Communication
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