HomeIB Business ManagementTopic 1.3

Business objectives

Topic 1.3 examines the objectives that drive business decision-making, from profit maximisation and growth to ethical and social responsibility goals. Students study mission statements, vision statements, and how businesses balance competing objectives in practice.

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IB Business Management · Topic 1.3

Sub-topics in Topic 1.3

1.3.1Vision and mission statements1.3.2Business objectives1.3.3Ethical objectives and CSR1.3.4Conflicts between objectives