Unit 6: Strategic Management
Topic 6.3: The Ansoff Matrix Questions
Practice 1 exam-style questions for IB Business Management Topic 6.3. Review the question stems below, then unlock the full Question Bank to access markschemes, model answers, and AI grading.
1Outline4 marks
2022• Paper 1
Outline two STEEPLE factors that influence PU’s decisions.
Markscheme Snippet
Award [2] per factor. Factors may include social, technological, economic, environmental, political, legal or ethical influences.This is a placeholder for the full markscheme. The actual markscheme contains detailed points, examples, and specific criteria required to achieve full marks for this question. It breaks down exactly what examiners are looking for.
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